When Stephanie Bofinger launched her female body armour business, manufacturers told her that what she wanted was impossible. As a former professional athlete, she refused to take no for an answer. Here, she shares her lessons from doing it differently, including why female entrepreneurs need stamina. What inspired you to launch your own business? I
Kasia Cummings’ skincare and beauty business, Buffalo Gal Organics, evolved from an epiphany she had after creating a product to help her daughter’s dermatitis. Unfortunately, her then-husband wasn’t keen on her ‘hobby’. Here, Cummings shares her lessons as an entrepreneur, including why it is essential to have a support network and an authentic voice. What
When the COVID-19 pandemic hit, Sara Sheehan leveraged her experience working in global consulting firms to launch her own leadership consultancy. While she mentors others she, too, has benefited from business coaching. Here, Sheehan shares the lessons she has learned from doing it differently, including turning challenges into strategic learning opportunities. What inspired you to
When Justine Cox became a first-time mother at 43, it inspired her to launch her leadership coaching business, so she could spend more time with her son. One of her biggest challenges learning to put a value on herself with pricing. Here, she shares her leadership lessons and some great tips for integrating work and
Cindy Barberes used to be focused on the facts: black and white. After leaving the corporate world, she discovered many other beautiful colours through a commitment to self-care. This extended to launching a natural skincare business that gives back to the community. Here she shares how she learned to compete in a new industry. What
When Winter Clark’s side hustle began to grow organically, she took a chance and swapped teaching English for launching her business. Following her intuition has seen her thrive, including writing and publishing two books. Here, she shares the lessons she has learned from doing it differently. What inspired you to launch your own business? Before
After her son became sick, Cynthia Krantz knew she needed a role with flexibility, so she launched a social media agency. Pre-pandemic, her 100% remote business raised eyebrows. Today, it is embraced enthusiastically. Here she shares the lessons she has learned from doing it differently. What inspired you to launch your own business? When my
Lynn Power used to love building brands, but her high-powered advertising role left little room for creativity. So, she put on her entrepreneurial hat and co-founded a hair care brand. What she didn’t expect to encounter was ageism. Here she shares the lessons she has learned from doing it differently. What inspired you to launch
After 20 years of working in the male-dominated marketing industry, Michelle Fragar abruptly lost her job. It motivated her to launch a branding agency, and within a few years, she was recognised with Australia’s top marketing award. Here, she shares the lessons she has learned from doing it differently. What inspired you to launch your
Lawyer Carol Grimshaw was a high school dropout who went on to launch a boutique law firm in her 40s. She has since been recognised as one of 50 elite women in the Australian legal industry. Here she shares the lessons she has learned from launching her own business. What inspired you to launch your